Background and Vision In the small town of Flatwoods, Kentucky, Guardian Animal Medical Center stands out by making veterinary care affordable for every family. At the heart of this effort is Dr. MJ Wixsom, the owner and veterinarian, whose passion for animals and their well-being drives her every decision. Dr. Wixsom wears many hats—veterinarian, hawk […]
A Passion for Animal Care Read More »
While marketing to vendors may sound unusual, it’s a powerful strategy for veterinary clinics aiming to lower costs and improve profitability. At Vetcelerator, we believe that every business problem is a marketing problem, especially in an industry where suppliers hold significant pricing power. Strategically marketing your clinic’s value to vendors can help control costs and
Marketing to Vendors Read More »
Homeward Bound Animal Clinic and Dr. Lucca’s Road to Practice Ownership The road to practice ownership for Dr. Natalie Lucca at Homeward Bound Animal Clinic started, in spirit, like a lot of entrepreneurial endeavors. Wanting to do things your way. “The other doctor said I had to wear a white jacket.” When you enter Homeward
A First Time for Everything Read More »
A Family’s Journey to Owning and Running an Independent Veterinary Practice Background Dr. Nena Stebbins is a veterinarian with a big heart and a down-to-earth approach to life. Growing up in a small town in Tennessee, she always had a deep connection to animals and a love for the simple, close-knit community where everyone knew
Transforming a Legacy Read More »
Social media isn’t just for staying in touch with friends anymore—it’s a vital part of your clinic’s marketing strategy to connect with clients, build trust, and grow your brand. Whether you’re a seasoned pro or just starting to dip your toes into the world of posts, hashtags, and stories, there’s always something new to learn.
Social Media: Expanding Your Clinic’s Reach Read More »
Marketing is no longer a guessing game—data, personalization, and audience insights drive it. For pet and vet brands, understanding your clients and how to reach them effectively can be the key to turning a struggling practice into a thriving one. At Vetcelerator, we emphasize the importance of combining benchmarks, dashboards, and well-researched personas to create
Data-Driven Marketing for Pet & Vet Brands Read More »
Vetcelerator Announces New Leadership and Rebrand We are thrilled to announce a significant transformation at Vetcelerator, a leader in veterinary and pet business solutions. Under new leadership, we embrace a renewed commitment to innovation, support, and excellence in veterinary and pet practice management. New Leadership, Renewed Commitment New leadership brings a fresh perspective and a
The Future is Bright Read More »
Dr. Townsend’s Independent Veterinary Practice Background and Vision Dr. Matthew Townsend, a veterinarian with over two decades of experience, is deeply rooted in his Maine community. His career has evolved from working in a mixed-animal practice to navigating the challenges of corporate ownership, leading him to a core realization—his passion lies in running an
Authenticity in Action Read More »
So, your recruiter has found a promising candidate for that long-awaited veterinarian position. Now what? How do you convince the candidate that your clinic is the best choice for their career? Here at Vetcelerator, we’re here to guide you through the process with best practices to make your clinic stand out and have the candidate
6 Best Practices for Interviewing a Veterinarian Read More »
Private veterinary clinics often face challenges in recruiting and retaining skilled veterinarians. Large corporate chains offer competitive salaries, benefits, and sign-on bonuses, making it difficult for smaller clinics to compete. However, partnering with Vetcelerator’s recruiting services can help level the playing field and offer numerous advantages. Here’s why using Vetcelerator’s recruiting services is a smart
9 Reasons to Partner with Vetcelerator’s Recruiting Services Read More »
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This team is really in tune with our practice needs, and really have our best interest at hand when it comes to our bottom line. We really appreciate all their efforts form John’s team in Marketing, Drew in Sales, Lynn’s help with reports, and Mason’s expertise on new hire.
This team is really in tune with our practice needs, and really have our best interest at hand when it comes to our bottom line. We really appreciate all their efforts form John’s team in Marketing, Drew in Sales, Lynn’s help with reports, and Mason’s expertise on new hire.
