For many practices across the U.S., getting towards the end of the year represents a time to reflect: partially because it’s the end of the year and potentially because appointment volume tends to slow right before the holidays, giving clinic owners and teams a second to plan.
The end of the year is a great time to think about how your practice can improve, and there is no better place to start than with functions inside the clinic.
Vetcelerator has partnered with IGNITE, an educational platform with learning modules for veterinary staff. In just one example of how IGNITE and Vetcelerator can aid your practice in improving, let’s take a look at the phone as a revenue center.
Does The Phone Really Matter That Much for Vet Clinics?
In short, yes. Phones are quite important to the function of marketing for veterinary clinics.
A phone is still the primary method of converting potential new and existing clients into booked veterinary appointments.
The best way to use a phone is to answer it! Training and workflows around making the phone a priority are important.
Important Note: Even if the call is answered, how your CSRs handle the call is still a part of the marketing. They need to be able to articulate the value of your practice to a potential client in order to increase booking rates.
How IGNITE Makes Veterinary CSRs Better
IGNITE is a veterinary learning company that works with veterinary clinics to assist in educating practice managers, vet assistants / technicians, and, yes, CSRs, to perform at their highest level.
The Veterinary Receptionist Certificate of Excellence (VRCE) is a program offered through IGNITE. This is one of their most popular programs for good reason.
The 13-week program blends theory and practical resources to use on day one. It is offered through six learning modules in a self-paced online course. Veterinary CSRs will learn about:
- Boosting new client acquisition over the phone
- Dealing with client conflict
- Safe animal handling
- Managing wait times
- And many other useful topics
Practice managers and owners have access to real-time tracking with performance dashboards to check progress and stay on plan during the training.
Using IGNITE and Vetcelerator Together
Want to go a step further? Incorporate Vetcelerator’s phone platform to support proper call routing, client experience, and call tracking. You will be able to read or listen to transcriptions and live calls to see the benefit of the IGNITE training.
Vetcelerator Members enrolling in IGNITE will receive a discount on their education programs, including the VRCE.
Invest in Your Team to Make Your Practice Better with IGNITE
Vetcelerator is committed to giving our members access to best-in-class tools. IGNITE is a powerful way to invest in your team, and investing in your team drives client satisfaction and long-term clinic growth.
If you’d like to learn more about IGNITE and how their education platform can benefit your staff, sign in to the Vetcelerator Client Portal to request further information.
Not yet a member? Join our no-risk GPO today.

